Top 5 Personalization Apps Performance in Ireland Q1 2025

In the first quarter of 2025, the top personalization apps in Ireland showcased various performance trends on a unified platform. Here's a closer look at the weekly downloads, revenue, and active users for each app, based on data from Sensor Tower.

Zedge™ Wallpapers & Ringtones experienced fluctuations in its metrics. Weekly revenue peaked at around $402 in mid-January, while downloads reached a high of 2K during the same period. However, active users showed a mixed trend, starting at 2.2K and peaking at over 6K in mid-January before gradually declining to approximately 2.7K by the end of March.

Character.Me: AI Roleplay Chat demonstrated modest performance with weekly revenue peaking at $237 in January. Downloads remained low throughout the quarter, not surpassing 12 per week.

Niagara Launcher ‧ Home Screen maintained a steady presence with weekly revenue and downloads showing minor fluctuations. Revenue started at $101 and saw a gradual decline, stabilizing around $37 by the end of March. Downloads mirrored this pattern, ranging between 34 and 74 weekly. Active users remained stable, hovering around 1K.

Facer Watch Faces showed a steady increase in revenue, reaching $196 by the end of March. Downloads saw a decline from 223 to 70 over the quarter, while active users decreased from 734 to 473.

Smart Launcher 6 ‧ Home Screen had consistent revenue trends, starting at $29 and peaking at $41 in late March. Downloads remained relatively stable, with a slight increase towards the end of the quarter. Active users showed a peak of 2.1K in March before a slight decline.

For more in-depth insights and data, visit Sensor Tower.